Friday, 27 March 2009

Honda Beats The Baaaaa Studs

Wieden + Kennedy's Amsterdam office created Let It Shine - a Honda commercial in which a bank of cars (Honda's, naturally) arranged in a grid, use their headlights as pixels to create an animated sequence...Unlike the Baaaaa Studs video no CGI here, good old fashioned GPS, laser sights and a land surveyor.

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